Unless you blog about your boyfriend problems and only want to share it with your BFFs, it is likely that you want your blog to be discovered and read. This is especially so if you have an e-commerce website promoting your product or services, or simply want to earn revenue from advertising and clicks. It…
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Apr
25
7 Tips to Make a Blog Post SEO Friendly
Mar
27
What are The Two Main Writing Motivators Of The Online Marketer
Writing is the action of thinking. I am sure you’ve heard that before. In order to be able to write anything, you need to have a specific thought process behind it. Such thought process is your motivation to write. Before you can write a blog post, an article, an essay, a press release or even…
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Aug
19
Flush! Another Blog Post Down The Toilet!
So you’ve slaved over your keyboard for hours or days to write a gem of a blog post. Or maybe even a brilliant piece of work! Lovely. You’re feeling proud, accomplished, and anxious to share a valuable message with the world. Super. You proofread one last time, smile with great satisfaction, and hit the…
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Apr
06
Is Your Blog Causing A Stir? And If Not, Why Not?
I saw a tree with pink and white blossom that made me do a double take. Does your blog have that effect? Why not?
May
12
You’re Not Charging Your Readers Enough
In The Experience Economy, Joseph Pine and James Gilmore argued that in an era when consumers were more sophisticated than ever before, it was no longer enough to meet their needs with commodities, goods, or services. They argued that to compete in the modern era, you had to make their interaction with your business an…
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May
05
Online Marketer vs Creative Writer: A Tale of Two Bloggers
There’s nothing like the warm, comfortable feeling of knowing that you’ve mastered your subject matter. Whether you’re blogging about it or presenting to a room full of people, it sure feels great to have all the answers. But after a time, doesn’t it seem like you’re starting to cover some of the same material over…
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Mar
15
Iron Blogger Contest Results
As promised today I’m announcing the winner of the Iron Blogger Contest. It was an interesting mesh of entries and the decision-making process was hard. There were a couple of entries that I kept going back over because they were that good, but ultimately I can only choose one. I chose the winner’s entry because…
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Jan
30
Get to the Point by Breaking Your Blog Posts
I’m a Pastor, so I preach to a congregation several times per week. There are a couple of pivotal moments in my preaching career in which my whole approach to delivering sermons changed. One of those was when I read Andy Stanley’s book Communicating for a Change. Stanley talks about a very simple principle –…
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