Jan
16

Social Media Marketing is More than Connection Collection

“Social media marketing” is a fad, a trend, and it’s raging with popularity right now. Will it last? Absolutely, but not as we know it today. Some of the buzz words will eventually be dropped and social media marketing will finally be seen for what it is – a very effective single prong of a…
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Dec
01

Be Careful With the Word Spam

Who likes spam? Personally, I love it, seared in a pan with mayo on fresh bread with a slice of pepper jack! That’s one reason to be careful with the word spam. It’s pretty good stuff, and if everything washes away or burns up in December of 2012, the few who survive could live off…
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Nov
20

11 Books on Every Bloggers’ Wishlist

I love books and have a personal library of hundreds of volumes. I’ve also started using the Amazon Wishlist feature to sort of bookmark resources I’d like to have. A few of the following are not on my list because I already have them. Others, I haven’t read but would like to own. The first…
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Nov
19

One Awesome Three-Pronged Approach to Twitter Marketing

Twitter + Marketing = One Big Controversy. I have all kinds of opinions about “marketing” yourself on Twitter and what that means, but Brian K. McDaniel (aka, bkmacdaddy) seems to sum it up quite right. Though Brian and I probably wouldn’t line up 100% on every issue, I do love his three major points… Stop…
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Nov
09

A Twitter List for Bloggers and Writers – Post Yours Too

There’s this thing called Twitter… and it has these new things called lists. They’re pretty good for connecting and marketing, even though Chris Brogan isn’t necessarily down with them. I’m keeping a list of bloggers and writers, which you can see and follow here, but be warned – it’s not complete yet. In fact, it…
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Nov
01

If You’re Not On Twitter, You May Not Exist

I’ve said for years that if you can’t be found in Google search results, you may not exist. (I also heard this from Phil Cooke.) I don’t mean that about people – just websites. Now I’m beginning to say the same thing about Twitter. If you’re website’s feed isn’t fed to Twitter in some way,…
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Oct
22

The Immeasurable Value Of One Great Fan

I have somehow amassed a little over 11,000 followers on Twitter, which affords me an opportunity to poll the crowd now and then. Sometimes, when I’m at the end of my feed reading and I’ve got five extra minutes, I’ll send out a brief tweet that says something like, “Anybody have a good blog on…
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