Why I chose to do a “soft” product launch

I’ve read a good hand full of posts recently about how people are sick and tired of product launches.  I’ll be honest, I totally understand. Read more »

I love to watch movies, in fact whenever I get the rare chance, I watch more movies than television, but I’m not the kind of buff that rushes to the theatre every time something new comes out. In fact, I often don’t see a movie until it makes it’s way to DVD and even then, I’m never the first in line to purchase or rent from the store. I’m also known to pick up an old movie and watch it as if it’s new. Alot of times it feels as if I’ve never seen the movie as I discover knew themes and learn new lessons now that I have a more mature perspective. Sometimes what I see in those old movies are still relevant to me today. Read more »

I’ve just finished reading Inbound Marketing: Get Found Using Google, Social Media, and Blogs (The New Rules of Social Media), and wanted to pass it along to my readers as a pretty good starting place for those new to marketing services and products on the web.

Inbound Marketing is a good primer on the basic foundation of an online presence. The phrase “inbound marketing” hits me well because I hate selling, and so do most people. If you’re like me and hardcore sales isn’t your thing, you’ll especially identify with the basic premise here – do what it takes to get found in ways that people are finding goods and services today.

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I love books and have a personal library of hundreds of volumes. I’ve also started using the Amazon Wishlist feature to sort of bookmark resources I’d like to have. A few of the following are not on my list because I already have them. Others, I haven’t read but would like to own. The first eight are books on Amazon, the last three are ebooks I’ve read and have appreciated.

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