About Rebecca Osberg

Rebecca owns Social Media Writing Boutique, where she consults with small businesses to ramp up their exposure and sales using effective writing. She also takes her own advice, and writes a daily blog giving small businesses tips on how to use social media to their advantage. Be sure to connect with her on Twitter: @RebeccaOsberg.

Feb
22

3 Ways to Gain More Readers with an Email Campaign

By | Blogging, Networking

13 Comments

If your blogs aren’t being read by as many people as you’d like, consider starting an email campaign to go along with them. There are three parts to a compelling email campaign:

Feb
15

How To Know When to Trash a Blog Post

By | Blogging, Writing

17 Comments

I’ve done a few posts on how to come up with blog post ideas. It’s not easy thinking of topics. At least a few times a month I come up with what I think is a brilliant idea only to start writing it and realize it’s total crap.

Feb
08

How to Show Your Commitment to Your Blog Readers

By | Blogging

18 Comments

Blogging can feel like a very personal journey. You’re writing all the time, sharing your thoughts, fears, adventures, and advice. That’s why so many bloggers forget the point of blogging is to help others instead of focusing on themselves.

Feb
01

5 Ways to Dream Up Blog Post Topics

By | Blogging, Writing

22 Comments

Bloggers fall into three categories:

Jan
25

3 Traits Every Blogger Should Possess

By | Blogging

15 Comments

Not every blogger is going to be successful. In fact, a very small minority of people who start a blog will maintain it for a year, let alone make any money. It’s a tough business, and there are many traits that will help bloggers succeed. So without further ado, here are what I consider the…
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Jan
18

How to Bond with Your Audience Through Storytelling

By | Blogging, Writing

10 Comments

If given a choice between listening to a lecture on the rules of hockey or watching a documentary, which one would you choose? Most likely, you’d prefer the documentary. There’s a greater chance there will be pictures, graphics, and a story behind the information. With a lecture, it’s most likely all facts, even if it’s…
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Jan
11

3 Eye-Opening Tips for a Better Business Blog

By | Blogging, Business

25 Comments

blog eye

I talk a lot about blogging for blogging sake when writing this guest post, but the truth is many people blog as an extension of their business. While this isn’t a totally different beast than having a blog as your business, there are some rules use and I’d like to point out for those of…
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Jan
04

How One Simple Question Can Change the Course of Your Blog

By | Blogging

26 Comments

I would like to present a new philosophy that I think everyone in the world who runs a blog or a business should adopt in 2011. This idea is simple but revolutionary.  Today, I’d like to share it with you because I think it applies to so many parts of life.  It applies to how…
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Dec
14

5 Ways to Stand Apart from the Crowd

By | Blogging

44 Comments

How many blogs are there in the world? 100 million? 200 million? 500 million? I honestly don’t know, and for the first time in a long time the Internet is not providing me with a satisfying answer. My guess is there are so many new blogs are created each day that it’s impossible to keep…
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Dec
07

7 Steps to Creating a Content Strategy

By | Blogging, Business, Writing

10 Comments

The term Content Strategy has been popping up more and more in my world, and now that I’ve wrapped my head around it, I thought you might like to as well. Content Strategy is “the practice of planning for content creation, delivery, and governance.” In other words, it’s a plan for understanding how content is…
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Nov
30

5 Ways to Promote your Blog: What You Should Be Writing Besides Blog Posts

By | Writing

40 Comments

Writing blog posts is fun. But there are other forms of writing that will help make writing your blog even more fun. What am I talking about? I’m talking about ways to market and promote your blog via the written word.

Nov
23

How a Blogging To-Do List can Improve Your Blog

By | Blogging, Writing

23 Comments

I have a confession to make: my blog could be better. Every day I write a list of improvements I need to make in order to raise my blog up a level, or perhaps even two. And then work gets in the way and before I know it, my blogging checklist is being pushed off…
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