About Melanie Kissell

Melanie shares the entrepreneurial mindset and shoestring marketing strategies with tenacious mompreneurs and moms who want to say goodbye to the corporate world, work from home, and design a life that's right for them. Come by and knock on her door at Solo Mompreneur. The coffee pot is always brewing!

Jan
13

Online Visibility: If You Want To Be Found You Have To Be Seen

Print

Sounds pretty obvious, doesn’t it?! However, think about this … Given your particular niche and the keywords people are likely to use to search for information about your expertise, where will your target audience “see” you online? Many entrepreneurs who market their products and services online follow a similar online visibility “flow”. And the flow…
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Dec
10

Not Afraid To Say I Disagree With Social Media Experts

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Are you an entrepreneur who’s in business to NOT make money? Uh … I didn’t think so. Without sales, you don’t have a business. Instead, you have a hobby with a headache and heartache attached. Are you spending hours and hours of precious time on social media venues for the sole purpose of building relationships?…
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Oct
14

Virtually Fantastic (cont’d): 12 Free Online Event Registries and Sample Event Listings

World music

If you missed my previous post, “Virtually Fantastic – Marketing Your Virtual Events So People Sign Up And Show Up”, be sure to give it a read if you’re looking for how-to guidelines for promotional success. It’s one thing to create, organize, and plan a virtual event (or “live” event, for that matter) … And…
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Sep
16

Virtually Fantastic: Marketing Your Virtual Events So People Sign Up & Show Up

microphone and headset

Who’s holding virtual events these days? All the big dogs, the thought leaders, and the innovators — that’s who. And so should YOU. Once your teleseminar, webinar, blogging contest, Twitter hashtag party, or other virtual event is planned out, the fun begins! It’s time to have fun marketing your event. Take these tips into account…
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Aug
19

Flush! Another Blog Post Down The Toilet!

3d render of contemporary toilet

So you’ve slaved over your keyboard for hours or days to write a gem of a blog post. Or maybe even a brilliant piece of work! Lovely.   You’re feeling proud, accomplished, and anxious to share a valuable message with the world. Super. You proofread one last time, smile with great satisfaction, and hit the…
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Jul
15

The Dreaded Lunch Bag Let Down Blog

sack lunch

Oh, no. Tuna, AGAIN?! The dreaded lunch bag let down. When I was in elementary school, we didn’t have a cafeteria.  So all the students had to bring their lunch every day. For the first seven years in school … kindergarten through sixth grade … I thought the ONLY two kinds of sandwiches on earth…
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May
31

5 Tantalizing Ways To Expose Yourself On Social Media

number 5 in white on a red background

This is post #16 in the WBB Guest Posting Contest! If you like it, please leave a comment and share this post :) To leverage social media, you need to let go of your inhibitions, pull back the curtain, and expose yourself. NO! Not THAT kind of exposure. We get exposed to enough of that on…
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