Whenever there is something going on in the news, you can almost always create some sort of blog post around it. Sometimes posts like this do have a shelf life, but they’re usually worth it in the end. You don’t want to force a cheesy connection onto your readers, but doing your best to show that you are paying attention to the news and what is going on around your readers is important.
A few of the benefits to this strategy include:
- Draws in readers. If a reader sees a heading that has something to do with what is going on in their lives at that moment, don’t you think they’ll be more likely to click?
- Creativity. This is yet another reason your readers will want to click. People will be able to see that your blog is capable of being creative and taking a business spin (or whatever the niche of your blog) out of the news. This is also a great opportunity to improve your local SEO by focusing on local news.
- Easy to create. This is one of the quickest ways to come up with a blog topic. In many cases, trying to think of some sort of a connection will help you create a thought you’ve never had before. In other words, it’s usually easy to create.
It’s usually best if you can somehow tie in the worldly event to your niche, but even making a small connection will help you grab the attention of your readers and help keep your blog relevant. Below are some posts that I’ve written along with some of my favorite posts that brought the news into the article.
Top 6 Favorite Blog Posts That Bring in the News
Below are three posts I’ve written that illustrate how you can create a blog post out of the news. You will notice that the articles aren’t about what happened. Instead, they look at the situation and try to determine what marketing departments can take out of what happened.
- What the Southwest Power Outage Can Teach Us about Security
- What Every Professional Can Learn from the Penn State Debacle
- Green is the New Orange This Halloween
For some extra reading, check out some of these other posts that I’ve always felt were creative in using the news:
- Four Lessons from Brand Managers From the Race for the White House
- Hurricane Business Preparedness: Do You Have a Plan for #Sandy?
- How Social Wellness Is Affected by the Job Market
As a closing note, I think it is important to mention that you want to be sensitive. Something like hurricane Sandy has been devastating, so you don’t want to create a blog post that makes it seem like it’s nothing more than a great way to write a blog post about how to be prepared for a power outage. If you want to tie it in somehow you can certainly make it happen, but be sensitive in your article and explain your true thoughts about the story.
Do you have some great posts that tied into the news at the time? Share them with us in the comments below!
Photo Credit: juhan@divianart.com
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Normally, if you see, people have huge interest in the current news or in the current affairs. Now, if you pick up any story from the current and write a debatable post, it is pretty obvious that it will draw huge attention from audience.
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For instance, Bloggers, who posted updates about the elections that were recently held in US got more traffic on those posts apart from the usual ones.
Rinkesh recently posted…How To Take Care of Your Hair
I think this is a good strategy to create buzz and to brink lots of visitors, on the short term.
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Jack recently posted…Building a dog house
Thanks Amanda, this post relay contains great tips for blog writing. Hope this will help me when i will wrote for my blog.
Hi,
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I’m looking here about how to create great blogs and i have got your post about how to use news to great blogs.This is very good tips many thanks
Same Day Delivery recently posted…Hello world!
When we were stuck out with no idea to write a blog post then news can help us finding a blog post idea. Moreover, we can collect lot of information from news like new releases and reviews.
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Reviewriter recently posted…Angry Birds Star Wars Game Free Download For PC
News that affect our lives, people tends to read it more and more. So if you can really utilize it then you can easily build your following, however you must ensure the quality. I mean don’t just copy and paste complete news on your blogs, instead try to provide extra so people it actually useful.
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Thanks so much for reading everyone. I’m glad you all agree that sometimes the news is the best way to come up with an idea that sticks!
Blog commenting for websites about products has a lot of benefit if it is correctly moderated.
Good ideas !
I try to use them very shortly …
Ralf
Wow, from what i can see here, it is like the headlines also play a very important role in creating newsworthy blog post.
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Steven Jude recently posted…Nigerian Modelling Industry 101 (Part 1)
When there is something in the news, that means it will attract more people as they want to know about the current situation around them. Hence, writing a blog post on that topic will attract a lot of traffic. Writing a post on that topic news will be easier as you already have the entire story with you and you just have to put it down differently.
If I come across a great story I’ll share it, linking the site & original content of course. I try and find something a little different that might not be shared everywhere if I can.
Blog commenting for websites about products has a lot of benefit if it is correctly moderated.
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Cristao recently posted…Cuvintele cu cel mai mare volum de cautari pe Google in 2012
The news is indeed a good hook to attract readers.
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bert recently posted…Vooraankondiging MKB Marketing Masterclass
I use various news sites which inspired me to make interesting blog posts.
I often use tool spin content , but i dont abuse it . I synthesis infomation and write a article by words of me
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grinding teeth in sleep recently posted…We should grind our teeth in sleep? Let do that !
Thanks for this post now i know.
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janera recently posted…selfsat
Good thoughts ! I will use them and think about it and i will use your thoughts on my blog !
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