Why Blog?

Today, I’m aiming this post at those readers who have been thinking about starting a blog, but for whatever reason are still dragging their feet.

I can’t believe that there are people who still haven’t accepted the fact that the social dynamics are shifting and that blogging and social media in general has chiseled out a new space to communicate, connect, and build personal and professional relationships. It has reshaped and continues to remove boundaries.

BLOG stands for Boldly Leveraging Opportunities Globally – okay, I’m kidding… blog is really just a short term we use to describe what used to be called a “Weblog” or a log published on the web (something like that…). It is a noun and a verb – you can have “a blog,” this platform where you can share your perspective with the world, or you can actively “blog” or publish posts regularly.

Of course, a blog is much more than my simple description has let on, but my point is NOT to define it for you, but instead to reveal its power.

It enables everyday people in ordinary places to reach and connect with others around the world. The possibilities are endless because now we can communicate in new and unlimited ways.

I can be in Ohio and simultaneously network with someone in England, India, or Australia. I am no longer limited by location. That means a business owner in a small town in Oklahoma can open its doors and have access to customers anywhere on earth without ever leaving town.

Why I blog

There are many reasons why I blog, but the #1 reason is: I love to inspire people, to encourage them and help them reach their full potential. That’s what propels me forward when there are no other rewards. When I know I’ve helped someone break through a problem and their lives are better because of it – I know I’ve fulfilled my purpose.

Why you should blog

(or re-evaluate why you blog)

There are unlimited benefits of blogging.

Why blog?: Social Influence
Companies and advertisers everywhere are breaking their necks to capitalize on the social influence that has taken hold across social media networks. That’s why businesses are paying to feature ads on Facebook and Twitter; and why you see ads whenever you open your Yahoo email. The power has shifted – trends are now created by the people – not mainstream media.

One unhappy blogger can now wreak complete havoc on a company’s image. All it takes is one well circulated blog post.

Why blog?: Opens the Door to more opportunities
Blogging and social media in general has placed the keys to success in new hands. Instead of hunting employers down, now you can have them hunt for you.   Opportunities are everywhere.

It has changed the way people acquire jobs – it used to go something like this: a company would place an ad and then choose its candidates from those who applied. Now more than ever, it’s starting to go like this: a company needs a candidate that has a particular set of qualities, conducts a search, then contacts specific people based on that search – whether they’ve applied or not. Boom! A new employee is hired.

Blogging enables you to showcase your talent and be found when search times comes around. It also enables you to meet the right people at the right time who can present you with the right offer – something you would’ve missed otherwise.

Why blog?: Facilitates social change
The voiceless now has a voice – Now that people are able to share their stories and experiences, groups of people who were once ignored can how be heard and be helped. A young man who lived in a country where the internet was banned, made a regular trek to another country so that he could blog and tell the world about his experience. He spoke out and now his country has internet services.

Why blog?: Business Benefits
Blogging creates a space where businesses and potential customers can interact on a more personal and mutually beneficial level. It’s really interesting how modern technological advances has in a way, returned us back to the days when local businesses and customers knew each other personally and by name – making it possible to bargain and help each other out. It creates an opportunity for a new and improved barter system to re-emerge.

Bloggers everywhere are taking advantage of infinite possibilities and opportunities that are sprouting up. Never before have we lived in a time when websites and blogs can be bought and sold for more than real estate. If that doesn’t demonstrate the potential power that lies in blogging, I don’t know what does.

Of course this list isn’t complete – what other reasons are there for blogging? How could you benefit from Boldly Leveraging Opportunities Globally?

About Linda Hewett

Linda is a writer, blogger and confidence coach.
Her blog is Positive Spin – Helping You Face Life Full On without Fear – And Feel Great About It!

In her blog, Linda looks for the ‘positive spin’ in our daily lives and encourages you to look for the ‘small stuff’ that’s easy to miss, or even dismiss.She believes that confidence comes in many disguises. All you have to do is…look.
You can follow her on Twitter @LindaMHewett


  1. yeah blogging is the new way to socialize. i blog because i want to tell people the latest about technology/

  2. Blogging is definitely something awesome to get into that has amazing opportunities for just about anyone. I like blogging because it’s easy and fun and allows me to connect with many people all over and learn and experience new things every day.

  3. As a writer, I am crazy in love with blogging. No editors to tell me I need to squeeze my personality completely out of my writing, plus I can converse directly with readers. There’s unbelievable power for creation and connection here for anyone who chooses to go this route.

    • kieshaeasley says:

      Hi Jean,
      Exactly! I love the creativity – it energizes me when I get inspired and it keeps the brain sharp! :)

  4. Kiesha, I write six blogs, five of my own and one for a nonprofit.

    I really like to help people get more out of their lives, and each one of my blogs does that in one way or another. Three focus on writing, one focuses on productivity, and two focus on hiking.

    I’d likely have more business success if I focused on just one or two of the blogs, and I know that, but it’s more interesting doing what I do, and I can write about so many things.

    • kieshaeasley says:

      Hi John,
      Wow! That’s a lot of blogs – but I totally understand why that’s so intriguing. I love writing about a wide range of things, too. I try to make up for it here by making strange analogies and comparisons.

  5. I started my new blog because i want to inspire people, motivate them and teach those who are facing challanges on how to over come them and move on with their lives. I have so much passion in blogging and that’s why i started mine 5 days ago.

    • kieshaeasley says:

      Hi Valentine,
      Congrats on starting your new blog – I wish you great success! Let me know if there’s anything I can do to help.

      • Thanks kieshaeasley,
        Well right now, my blog is just a week old and i wonder if you could visit the site and take a look at it,though am still working very hard to make it a most visiting blog but this will required more hard work on commenting to other blogs like yours. why am visiting your blog is that, am learning some of the things i don’t really know from you. You are a mentor to me. keep up the great work and thanks for making womenhood proud.

  6. Brandon Cox says:

    Doors, opportunities, connections… Yes!! You’re absolutely right. My entire life is literally different because of blogging.

    • kieshaeasley says:

      Yes, you are truly a wonderful example of the power of blogging and the amazing things that can happen as a result! I’m still super excited for you and your family.

  7. I’ve started my blog because of my work. I needed to know how to work with WordPress. What best way other than creating a blog for myself? Then I realized how good and exciting it was. I met new people, learned a lot of stuff. Blog is great!

  8. Great blog Kiesha.

    The ability to communicate through blogging with people all over the world is fantastic.

    The advances in communications make things so much easier.


  9. Jean at The Delightful Repast says:

    As a freelance magazine writer, my blog is a place where editors can sample my writing. As a person who loves to cook (and eat!), it is a place where I can share my favorite foods. It’s been fun connecting with readers from around the world. I wish more people would leave comments.

    • kieshaeasley says:

      Hi Jean,
      I definitely enjoy connecting with other people. Just hang in there, you’ll start seeing more visitors – it just takes time.

  10. I started blogging as a way to meet people alike and build relationships. I do get bogged down on what to write about since this is a new journey for me. We’ll see how I go.

    • kieshaeasley says:

      Hi Louis,
      Thanks for sharing your thoughts. To keep from getting bogged down, try to remember that blogging should be fun – so try to be creative and write about what you enjoy. Find your passion and blog about that.

  11. You are a great inspiration to so many people. I know when I found you’re blog, I was immediately excited, and amused with your offbeat take at times. You’re blog is where I found the resources to join the info preneur. What a wonderful community of bloggers, and so helpful and supportive.

    • kieshaeasley says:

      Thank you, Lauren!
      I’m glad to be able to inspire and excite people – I love blogging – writing in general really. I’m glad you’ve been able to find such great resources here. That’s my goal.

  12. I blog to inspire people, to connect with like minded individuals and to speak my mind, nice post here, really enjoyed reading it.

  13. Hi Kiesha,

    I blog to inspire women to live their passion & purpose. I blog to encourage a people from apathy to action and I blog for networking and the feeling of community it brings AND in all honesty, I blog to offer my expertise in my field of freelance writer/blogger and entrepreneur.


    • kieshaeasley says:

      Hi Clara,
      Those are great reasons to blog. I love the feeling of community, too. It’s a wonderful thing!

  14. Nice article, many people do not blog for money but for hobby and passion for their subject which they want to share with the world


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