Blogging BookmarksBy Brandon Cox | 8 Comments
If you are a content provider, you have to stop thinking about how to get people to arrive at your website and start asking how you can get your content integrated into the cloud in which people live their daily lives.
This is what I discuss in this video, but I’ll be breaking this idea down in future posts to talk about some of the specifics.
Here’s a link to the YouTube version of Get Your Content Into the Cloud.
Also check out my new Better Blogging Vimeo channel.
I'm Brandon Cox, a Pastor, a Designer, and Editor of Fuel Your Blogging. I live in northwest Arkansas with my wife and daughter, and our second child is on the way.
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Get Your Content Into the Cloud…
If you are a content provider, you have to stop thinking about how to get people to arrive at your website and start asking how you can get your content…
[...] Get Your Content Into the Cloud [...]
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Brandon,
I like the concept, but it’s hard to monetize a cloud. I am a big believer in providing value to my readers first and letting the financial rewards follow behind; however, I do expect it to follow.
It’s not the primary revenue stream for my blog (or at least it won’t be), but advertising and affiliate revenues are largely generated from web traffic to your site. I’d be interested in your thoughts on this as it relates to the cloud.
Brad
Brad Harmon´s last blog ..What Entrepreneurs can Learn from Martha Coakley’s Campaign
Brad, that’s a very good point. The conversation that sparked this thought was carried on with a guy whose main intent was not to monetize his website, but rather to build a community or a movement, so there are definitely differences.
I would say, however, that spreading your content around in the cloud can have some pretty great traffic benefits too. Here’s an example…
You do a video blog, but instead of just uploading the video to your website, you utilize TubeMogul to add the video to 20 different video sharing sites at the same time. You’ve put your content out there, but you’ve also sent a personally branded message in 20 directions, all of which link back to the source – your site.
Another example would be submitting your articles to article directories or social news sites. Again, you’re spreading your content around in the cloud, but ultimately it all drives traffic back your way.
So I suppose the object isn’t really to give up traffic, it’s just that you take the risk that someone will watch the video or read the article without clicking through knowing that some will click through who otherwise would never have known you existed. Make sense?
I normally don’t get into such things, but I was totally amazed at how much I learned about this principle from this video by Kim Roach about her 10X traffic secrets. She basically spreads her articles all over the place. It’s worth watching.
I hope this helps clarify.
Sometimes it’s hard to grasp the obvious. Once you put it into your terms it all seems so simple. Thanks for the great advice. I look forward to hearing your further comments on this issue.
It’s funny how the thoughts hadn’t occurred to me in those terms, but it’s now being worked into the book I’m working on. Will definitely be sharing more.
Monetizing websites, blogs, etc is a good way to earn some passive income.`**
monetizing a website is really a great way to earn money in a passive way just like real estate.”**