Your next blog post might make you hundreds or millions of dollars overnight. You’ll write an ebook, teach a course, offer a certification for others who want to write similar posts, and you’ll be “successful”… right?
OR, your next blog post won’t earn you a dime overnight, or within a week, or maybe within a year. But your next ten, twenty, or one hundred posts might just establish that you know your stuff well enough to be the go to person in your community, niche, or line of work.
Being the go to person is fairly powerful, marketable, and even lucrative (if you’re into that kind of thing).
Therefore you have a choice. Write a post that makes money. Write more of them, whether people like them or not because if you drive enough traffic, you’ll get enough clicks to earn a buck. Or you can write to connect with people and build trust and authority over time.
Weren’t you about to write something?
Jean Sarauer
Evelyn
Tia Peterson
Josh Garcia
Gurl
Wayne Howard
Blog Angel a.k.a....
Justin Germino
John Soares
Mike Roosa
YES! I was about to write something, but instead I went to my GReader and started READING instead of WRITING! This happens to me way too often, but I am one that likes to look away from projects to get a fresh look after 15-30min.
All very nice points BTW….
Keith @ Superior Fence Products´s last blog ..Vinyl Vs Wood Fencing
Very cool thought, Keith – reading feeds our writing every time!
Great thought Brandon. That’s exactly what I try to do on my blog. The post doesn’t have to be a money maker, just as long as I enjoy writing about it and I think it can help my readers or show them something that they might enjoy, then I write it.
The same can be said of your blog. While you have these little bite-sized nuggets that might not be super spectacular, they are great for the readers and they show your sincerity.
I’m glad. And I’m glad you enjoy blogging – it shows in the quality of your work!
What I have figured out is that you never really know what posts will connect with your audience.
I’ve had several posts that I thought would get a lot of attention that have received virtually none.
Then there’s the posts that I write while talking to company and playing around with a new tool that skyrocket almost from the time I hit publish.
As hard as it is sometimes, I am learning to be like the sower of the seeds. As the late Jim Rohn says, you can go off chasing the birds that stole your seed, or you can keep sowing knowing that some will eventually fall on good soil.
Excellent thoughts, Brad. We lost a giant in Jim Rohn (heaven is certainly richer).
I feel the same way about some of my posts – the impact is always surprising, or the lack thereof.
“Or you can write to connect with people and build trust and authority over time.”
If you do this…the money comes to you instead of you searching out the money. Did I mention a lot more finds you than you will ever be able to search out?!
Great how that works out!
Robb, couldn’t agree more! Blogging is becoming a lost art in a sea of monetized madness. Excellent thought!
I normally just write what I like or what I want to share to others. It’s been like that for almost 2 years now and opportunities just came by itself :)
Michael Aulia @Technology and Reviews´s last blog ..Go comfort, go wireless with Microsoft WCD5000
Yep, that’s the wonderful side of blogging. Thanks, Michael!
I NEEDED to read this!!
I’ve committed to writing a blog post a day. Now its seem like the nothing the first week…but week after week…it does get burdensome. So like I said: I need to read this!!
Great post!!
Michael, I’m glad it helped!